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How you can use Google Trends for SEO Keyword research Keyword research seems the most obvious SEO-based use for Trends, but it is often overlooked in favor of Keyword Planner and the other industry-standard tools. In fact, it serves as the perfect complement to these platforms, bringing to light patterns that they cannot reveal. Trends will suggest new keywords based on different criteria to those employed in Keyword Planner. For example, it highlights related search queries (using the example of “dogs” again) that have very recently risen in popularity. There will also be some outliers (in this case, the Watch Dogs video game), as Google groups a lot of related sub-topics under the aegis of the main categories. Nonetheless, these examples do show how frequently this tool can provide unexpected ideas. It is also reflective of how the readily available nature of fresh data on Trends can add vital, new elements to a keyword list. This is significant as we move beyond simple keywor...

The Necessary Components of Local SEO Avoid SEO charlatans as if they have scabies:  And they may. The first thing I tell my clients is to hang up when someone calls them or emails them, promising to get them ranked on the first page of search. The scumsuckers often claim to be from Google. Here’s something you should hang on your wall for everyone in your company to see: “Google isn’t calling you and NOBODY can promise first-page rank unless it is Google.”  Those companies will not only take your money and screw you royally, they’re quite likely to get you penalized by the real Google … meaning you can bend over and kiss your chances of getting found on search goodbye. Selling is good:  Businesses must sell products or services. That is as it should be. Stop being ashamed of selling (if you’re that kind of person). On the other hand, if you’re only trying to rip people off with low-quality goods and crappy services, go drown yourself (I speak figurativel...

Speed is one of the most important aspects of any website. When a site loads fast, visitors are impressed and it ranks well in search results. Google itself even states the importance of page speed on the Google Webmaster Central Blog. But if you want to run a fast WordPress site, you're going to need a speed optimized WordPress theme . If you want to stay ahead of the curve, these super fast WordPress themes are sure to have a few options for your site. Top 5 Super Fast WordPress Themes Some of these themes are simple, which don’t work for all. We didn’t rank just by who has super fast WordPress themes, instead focused on fast themes that deliver the most features in demand in today’s market. 1. Scalia Even though Scalia (92 performance grade) comes with Visual Composer and video slider, it loaded in only 1.3 seconds. The WP theme is a good choice for businesses, as they have a few demos in that arena. We were amazed that all 200 of its response codes were giving ...

After evaluating all the good web hosts around, I have come down to a list of companies that perfectly fit the needs of most small-business owners. 1. SiteGround Website: https://www.siteground.com SiteGround has achieved the highest customer satisfaction in the last couple of years with their helpful live chat support being one of the highlights. Their servers use NGINX, HTTP/2 in conjunction with SuperCacher technology to maximize the website speed. It can save a big 7% loss of conversion that could just happen in 1 second of load delay (source). All SiteGround plans feature one-click SSL installation and the shared plans have Let’s Encrypt SSL for free. Shared plans also come with a free automated daily backup service for better peace of mind. 2. A2Hosting Website: https://www.a2hosting.in/ A2Hosting is a grandee provider when seeking the best web hosting. The company starts its journey as “Iniquinet” but when they grow, they pick a new identity as A2Hosting....